Strefa marek
How to be a successful organization

EAN:

9788366264380

Rok wydania:

2022

Oprawa:

broszurowa

Format:

169x242 mm

Strony:

156

Cena sugerowana brutto:

33.60zł

Stawka vat:

5%

The growing importance of the third sector is connected, among others, with a change in the scope of its operation, including the performance of public tasks or the increase of its market activity.

Becoming part of the civic administration and social service providers, non-governmental organisations are facing the challenges of professionalisation and quality management. Many of them are at the crossroads between traditional thinking derived from the principles of social ethics and alternative thinking focused on modern market processes. The authors of the reviewed publication understand this type of dilemma perfectly.


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